Results-Focused Services

Our Services

Strategic Planning

AM Mediaworks creates fully customized and holistic PR campaigns to help clients achieve their business and mission-related goals.

  • Messaging and positioning

  • Stakeholder interviews

  • Research and analysis

  • Third-party identification and development

Media Relations

Our team creates powerful narratives for the 24/7 news cycle and injects clients into the local, national, and global media conversation.

  • Press releases

  • Op-eds and bylines

  • Storytelling and pitches

  • News hi-jacking commentary

Thought Leadership

AM Mediaworks analyzes who your priority audiences currently are, who they could potentially be, and how to best place you and your messages in front of them.

  • Conferences and speaking opportunities

  • Awards applications and promotion

  • Leadership and stakeholder interviews

Content Marketing
& Social Media

We help clients develop, execute and manage multi-faceted digital campaigns that connect. AM Mediaworks builds engagement across key social media platforms and develops content marketing programs that support growth.

  • Social media toolkits

  • Brand ambassador and community engagement initiatives and programs

  • Content marketing including blogs, newsletters and sponsored editorials

Brand Reputation

We ensure your brand’s image is consistently positive, relevant and aligned with its business objectives. The ultimate goal is to build and maintain a strong, trusted brand that resonates with its audience and stands out in the market.

  • Audits

  • Responsive and reactive communications

  • Media Training

  • Crisis communications

Client Testimonials

  • Karl Rectanus, Co-founder & CEO, LearnPlatform

    Alyssa's trendsetting PR strategy and execution for LearnPlatform resulted in headlining news, broad market education, and awards across the K12 industry and the mainstream. Her efforts drove influence and action, leading to the creation of a sector category, market-leading adoption, and ultimately the company’s acquisition by Instructure.  On top of that, the AM Mediaworks team is passionate, dedicated and fun to work with -- I recommend AM Mediaworks to any strong leader intending to drive scalable impact.

  • Sara Leoni, CEO & Founder of Ziplines Education

    Alyssa’s PR program was a pivotal component of Zipline Education’s initial success in scaling our university partnerships and leading up to our Series A. Three years later, Zipline has scaled to over 30 institutional partners, and with AM Mediaworks by our side, we have the dream team to take our integrated communications strategy and execution to the next level. 

  • Erin Mote, CEO, InnovateEDU

    AM Mediaworks played a pivotal role in the successful launch of our BIRD-E Blueprint initiative and in bringing our vision to life! Alyssa and her team expertly developed messaging that resonated among the education industry, the media, and mainstream audiences that truly moved the needle for the education research and development community and accelerated the adoption of the work. The results speak for themselves—over 30 million media impressions, with coverage spanning national and trade outlets, elevated the mission and supported the adoption of the BIRD-E framework to modernize education data research infrastructure worldwide.

  • Amber Harrison, Former Brand VP, Epic

    Since 2016, Alyssa’s innate ability to straddle consumer, business and educator media relations not only helped put Epic on the map but was instrumental in supporting the company’s growth to reach over 50 million young readers while scaling the educator community to serve 2 million teachers globally. AM Mediaworks’ team is on the pulse of what’s happening in K12 and can translate industry trends into storytelling that results in headlines that drives business.